10 Important Small Business Tips for Your Brand Success!

Hello everyone, here I am again, after quite a while, apologies!

Hectic days and time just flies!

So in this little bit, that I am about to share with you guys, I’ll be giving you guys some really important tips to achieve that long awaited business success, yep success!!

Yep, I am serious 😉, real business success, if you want that, if you want to achieve what you always dreamed about then you shouldn’t skip, skim this post rather let every word sink in, totally absorbed by your brain because what I am going to share with you here is coming from practical experience and as said by Arshad Amin (which is me! 😜) “Experience worth a thousand theories” so instead of learning these things from books (at least a dozen!) how about you just give this article all of your attention and your time!

Sounds like a great idea, right?! 😉

So let’s get to it!

10 Really Important Small Business Success Tips!

Money that can help!

Obviously you need to have money to make money, that means if you want to expand your business you would need money, if you want to develop a new product or want to offer a new service, again you will need money, if you want to hire good, quality staff to make or offer something that will give you that much needed competitive edge or earn you that much sought after market share again you will need money.

If you want to stand out in the crowd you will again need money!

In fact, being an entrepreneur you are required to have healthy cash in hand at all times!

Perseverance!

Yep that’s the second most important thing that you will need to achieve success, there will be really hopeless days, hard times but that’s exactly what makes or breaks a business, that’s where when your business either succeeds or fails!

You need to endure through hard times to see the light at the end of the tunnel and believe me, at times that tunnels seems like never ending!

So don’t expect overnight success, let me quote Warren Buffet "No matter how great the talent or efforts, some things just take time. You can't produce a baby in one month by getting nine women pregnant".

Doing the Same Thing!

Most entrepreneurs, in fact most people have this what you may call superiority complex where they have this delusion (or madness) that that they know the situation and the fix to that situation and applying that fix over and over again will solve that situation but what happens is, the situation gets worse!

In other words doing the same thing over and over and expecting different result, that is absolutely the wrong way to do things, so how about trying different things, taking different steps even if you fail for the time being in handling that situation, just like Thomas Edison once said “I have not failed. I've just found 10,000 ways that won't work.”

Quality Price Balance!

"Your premium brand had better be delivering something special, or it's not going to get the business!" by Warren Buffett

Well you need to achieve that balance where what you are offering is the most desired product by the customer for the most reasonable price (according to the same customer!).

In other words your customers should be happy both of your price and quality of your offering.

This might sound easy but it is a lot harder to achieve in doing, quite a lot, in fact from my own experience it plays a key role in a business success or failure!

Keeping The Middlemen Happy!

Yep, money may not buy happiness for ordinary people but it surely does buy some real happiness for your middlemen like your distributors, wholesalers, retailers etc, so you when you are sitting price for your offering make sure you not only keep your target consumer happy but also your middlemen.

Making Big Decisions Based on Insufficient Data, Experience!

Just because a particular market segment of your overall target market responded favorably to price hike, to new product or just because a small market survey suggests that there is a specific opportunity that you can capitalize on to increase your return on investment, boost sales etc doesn’t really mean the whole of your target market will respond likewise.

Making decisions on small sample sizes, insufficient data, based on confirmation biases will lead to wrong conclusions, actions that will hit your business financial health really hard.

Likewise use real solid experience to make decisions, that means discussions, meetings, brainstorming, that way you will more likely make healthy, sound decisions for your business.

Follow-up, Follow-up, FOLLOW--UP!!!

Okay you have great product service, super brand blah blah, all of that become useless if you don’t follow-up your target buyers constantly, it is quite likely that those huge target clients of your business won’t give you any consideration at first but that doesn’t mean they will never give you any consideration ever, so you need to constantly try.

Follow-up is the only cost effective way to get your business expands in almost no time, like in two to four months. I am talking about some serious growth that will make you happy!

Keep in mind, follow-up doesn’t mean annoying your target constantly, day and night.

Be Creative & Constant in Your Business Advertising!

Even if you believe everything should be done by the book, according the rules inside of the box, you should still think outside of the box, beyond the book in advertising.

Always try to make your advertising stand out in the crowd, different from the whole clutter, because that’s the only way your target buyers will take notice of your brand and once you get inside their heads it won’t take long for them to buy your offering.

You may like: 5 Super Cool Advertising Ideas for Small Business

Second thing you should focus on is, doing advertising constantly, doesn’t mean you should be doing it every week, every day or every hour (like big brands, simply because you can’t afford it!) rather it means to do it constantly through a long duration, like once in a month for a decade, in fact your advertising should only stop when you don’t want to run your business anymore!

I have written extensively, with full practical tips, suggestion on advertising, do check those articles over here!

In fact I have written almost on everything related to startups, small business, marketing etc but for that you will need to dig this site deeper and I promise you won’t regret it!

Spending Time with the Pros, Experts!

You can’t be Warren Buffet or Bill gates, there will always be those who have done way better than you in your business niche and these days it’s a lot more easy to learn from these gurus, pros, all you need is a good internet connection, you can mail them, you can watch their videos, visit their personal blogs or sites like the one you are doing right now! 😎

There are number of ways you can connect with these guys, now all this doesn’t mean you should email the types of Warren Buffet, you can even learn a lot from those who are somewhat better than you, like a little better and once you achieve their level you should then start learning from those who again at that level are little better than you!

Minimizing Conflicts, Costs

Conflicts are part of life and the same is true for your business too, you will be having different problems, issues with your team, your team will be having issues within them, then comes problems within different business departments, you need to fix these things as much as you can in a smart efficient manner.

Also due to conflicts (and other reasons) you may have different resources going to waste, thus increasing overall costs consequently lower returns, you will need to keep an open eye on these things too.

Minimal conflicts, minimal costs, high quality with reasonable price leveraged by creative advertising means happy customers, happy middlemen, healthy returns and so your business grows, expands even further!

That’s it, over to you guys, If you are interested in more stuff relevant to this post, please dig out my website deeper and yeah, don’t forget to subscribe to receive all new articles, updates right in your inbox.

Plus I have shared like practical howto’s on product development, on startups, on advertising, branding etc so make sure you check out this website from a2z.